The role of Managed Security Service Providers (MSSPs) has never been more critical. Yet, as threats multiply, the need for MSSPs to differentiate their services becomes imperative. The key? Proactive threat exposure management that leads to tangible remediation outcomes. 

For Chief Information Security Officers (CISOs) and MSSPs alike, navigating this terrain requires a shift from reactive measures to a proactive, strategic approach. Let’s dive into how focusing on threat exposure management and safe remediation not only enhances security postures but also positions MSSPs as indispensable partners in today’s market. 

The Imperative for Proactive Measures 

“Security services product leaders must focus on proactive threat exposure management that results in remediation outcomes to differentiate their solution offerings. Prioritize exposure insight, align IT and security teams, and measure risk reduction to differentiate and drive revenue.” 

Gartner, Emerging Tech: Threat Exposure Management as MSSP Differentiator, Published 7 March 2024, By Analyst(s): Travis Lee, Matt Milone 

The traditional defensive posture in cyber security is no longer sufficient. Today’s ecosystem demands that MSSPs not only identify threats but also predict and neutralize them before they can cause harm. This necessitates a shift towards proactive threat exposure management.

By emphasizing remediation outcomes, MSSPs can offer their clients not just detection, but prevention and resolution. This approach does more than protect; it provides a competitive edge, enabling MSSPs to stand out by demonstrating measurable risk reduction and alignment between IT and security efforts. 

Bridging the Gap Through Coordination 

“Threat exposure management requires coordination across a client’s business leadership, IT and security teams to prioritize exposures that lead to the greatest risk reduction. Security service product leaders who focus on delivering business-focused exposure remediation guidance are getting the best feedback from their clients.” 

Gartner, Emerging Tech: Threat Exposure Management as MSSP Differentiator, Published 7 March 2024, By Analyst(s): Travis Lee, Matt Milone 

Effective threat exposure management requires a concerted effort that spans an organization’s leadership, IT, and security teams. For MSSPs, success lies in their ability to facilitate this collaboration, ensuring that all parties are aligned in their goals and actions. This coordination not only streamlines remediation efforts but also ensures that the most critical vulnerabilities are addressed first, leading to a significant reduction in risk. 

Shifting Budgets and Perspectives 

“Security services clients are shifting their budgets toward more proactive security measures. Product leaders who differentiate their portfolios by offering services that result in prioritized remediation outcomes and deliver measured reduction in exposure stand out in the crowded managed security service provider (MSSP) market.” 

Gartner, Emerging Tech: Threat Exposure Management as MSSP Differentiator, Published 7 March 2024, By Analyst(s): Travis Lee, Matt Milone 

The movement of client budgets towards proactive security measures underscores a broader recognition of their value. MSSPs that adapt to this shift by prioritizing safe remediation and exposure management will capture a larger share of the market. These proactive services not only offer a direct path to reducing threat exposure but also provide a clear, measurable return on investment, making them increasingly attractive to clients looking to maximize their cyber security spending. 

Communicating Value Through Proactive Risk Management 

“Proactive risk visibility, business impact quantification, and cross-team coordination require service providers to measure and communicate the value of exposure management services. Service providers that take steps to do so are experiencing more successful outcomes.” 

Gartner, Emerging Tech: Threat Exposure Management as MSSP Differentiator, Published 7 March 2024, By Analyst(s): Travis Lee, Matt Milone  

The final piece of the puzzle lies in the ability of MSSPs to effectively communicate the value of proactive threat exposure management. This involves not just identifying and mitigating risks but also quantifying the business impact of these actions. By providing clear metrics on risk reduction and aligning security measures with business objectives, MSSPs can demonstrate their indispensable role in their clients’ success. 

As we’ve seen, the landscape of cyber security is shifting towards a model where proactive measures, strategic coordination, and measurable outcomes are paramount. MSSPs that embrace this model, focusing on threat exposure management and safe remediation, are poised to lead the market. 

This is where Veriti comes into play. We believe, at Veriti, we embody the principles and practices that drive success in today’s cyber security environment. Our commitment to proactive threat exposure management, combined with our expertise in safe remediation, positions us as a leader in the field. We understand the importance of bridging the gap between IT and security teams, prioritizing exposures that significantly reduce risk, and communicating the value of our services through measurable outcomes. 

 For CISOs and MSSPs alike, partnering with Veriti means not just defending against threats, but staying several steps ahead. It’s not just about protection; it’s about enabling business growth through strategic threat exposure management. Veriti is exactly this—your partner in exposure assessments and safe remediation, ensuring your cyber security measures are not just reactive, but proactive, strategic, and aligned with your business goals.  

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Gartner, Emerging Tech: Threat Exposure Management as MSSP Differentiator By Travis Lee, Matt Milone, 7 March 2024.  

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