It’s a no-brainer that GenAI tools are continuing to transform how we work, positively impacting nearly every industry and generally making our jobs a little bit easier. But in the process, GenAI tools like ChatGPT also inadvertently get trusted with a lot of sensitive data.

As the benefits become more difficult to ignore, the need for ChatGPT security will also become just as pervasive – and fuel broader access to AI and faster innovation for those of us navigating the AI transformation.

The Greater the Reward, the Greater the Risk?

Employees are regularly turning to ChatGPT when stumped on a question – saving valued time and supercharging productivity. It has become a game-changer in relieving employees of time-consuming tasks like summarizing meetings or documents, drafting reports, writing emails, and more.  

The AI transformation has kicked into second gear and companies are left with two choices: Get on board or risk getting left behind.

However, the less-spoken about reality is that GenAI tools can collect, store and process large amounts of data from various sources – including user prompts.

ChatGPT for example can use data and other inputs to train their models and improve future responses. This means that if employees enter sensitive data into a ChatGPT prompt (like unreleased financial information or personal data), they may inadvertently open the company to third-party risk.

If there are no guardrails in place, there may be nothing stopping the chat bot from using that data to answer prompts from other users. It’s not malicious; it’s an unintended consequence of how the technology works.

How To Implement ChatGPT Security with Forcepoint

The fast-moving nature of data can make managing data security amid the AI transformation a daunting task – but it doesn’t have to be.

Forcepoint can help enterprises safely unlock the full potential of ChatGPT without impacting productivity:

• Visibility with DSPM: We recently unveiled our comprehensive GenAI Security Solution, offering visibility, control and risk-based data protection across GenAI platforms – including integration with OpenAI’s ChatGPT Enterprise Compliance API. Forcepoint DSPM now leverages this API to give businesses unparalleled visibility into how ChatGPT is being used throughout their organization, supporting businesses as they continue to navigate the AI transformation. This end-to-end visibility into how and where sensitive data is being used makes it easier for organizations to create robust data security policies to help prevent misuse with AI tools.
• Control with Forcepoint Data Loss Prevention (DLP): Data security is an ongoing challenge for organizations navigating the digital and AI era. Forcepoint DLP enables businesses take a proactive approach to data protection by offering 1,700+ pre-defined policies that can be implemented across cloud, private applications and websites, including GenAI tools like ChatGPT, Gemini and Copilot. Amid an ever-changing face of regulatory requirements, Forcepoint DLP streamlines out-of-the-box compliance for over 80 countries so businesses can stop data loss in its tracks.
• Managing Access with Forcepoint ONE Web Security: Our recently unveiled Forcepoint ONE Web Security provides guardrails for users adopting GenAI technologies like ChatGPT and Copilot, ensuring that users only access trusted web applications – and don’t share data with an unknown one.

Benefits of ChatGPT Security

The sheer volume and complexity of data from GenAI tools can be overwhelming. But Forcepoint’s GenAI security features can equip security leaders with unmatched visibility and control to streamline compliance and reduce risk – letting businesses truly (and safely) unlock the potential of ChatGPT.

Data security in the AI era is all about empowering users to leverage the latest and greatest technologies without inviting risk into the business.

Talk to an expert to learn how to get started with Forcepoint GenAI Data Security Solutions today.