Alternatives to LinkedIn Sales Insights Tool
2024-9-3 16:1:17 Author: hackernoon.com(查看原文) 阅读量:0 收藏

🚨 Breaking news! 🚨 LinkedIn is sunsetting Sales Insights—a tool that’s been the backbone for businesses tracking company growth. It's time to bid farewell! 😲

In this article, we’ll dig into the details of LinkedIn Sales Insights' discontinuation and explore the best LinkedIn Sales Insights alternatives!

Bye Bye LinkedIn Sales Insights

LinkedIn defines Sales Insights as “a data enrichment and analytics platform for Sales Operations that provides access to reliable, trusted data for smarter sales planning. The real-time data in Sales Insights helps sales ops teams more accurately size opportunities, identify whitespace, enrich the accounts in their CRM, and advise sales teams where to focus.

LinkedIn Sales Insights used to be the go-to tool for companies looking to pull in valuable data like:

  • LinkedIn URLs and IDs for company accounts

  • Company name, size, industry, and HQ address

  • Employee growth over time, and more

But wait, why “used to?” 😱 Wait, what? Well, LinkedIn recently announced it's pulling the plug on Sales Insights. Yep, you read right, with a rather short notice, the world’s largest professional network revealed that LinkedIn Sales Insights will be discontinued on December 31, 2024:

We launched LinkedIn Sales Insights to deliver a data enrichment and analytics platform to Sales Operations professionals and while we have succeeded in serving customers in this way, we have decided to discontinue services on December 31, 2024, so that we can invest more in transforming the LinkedIn Sales Navigator experience to make it even more powerful.

LinkedIn Sales Insights discotinuation announcement ❓ ❓ ❓ So, what’s next? ❓ ❓ ❓

LinkedIn Sales Insights Is Gone… Now What?

For years, LinkedIn Sales Insights was the go-to resource for businesses, providing critical intel on company growth and firmographic trends. This data was a goldmine for making informed decisions and optimizing sales strategies. 📈 🤑 💼

Specifically, LinkedIn Sales Insights offered the following information:

  • Name of the B2B company
  • Company's headquarters city name, state, and country location
  • Company's type of industry
  • Company's primary URL or website
  • Range of the number of employees
  • Company's LinkedIn URL
  • Company's Sales Navigator URL
  • LinkedIn Company ID at site
  • LinkedIn Parent (HQ) company ID
  • LinkedIn Company ID for ultimate (root) parent in LinkedIn Company Hierarchy
  • Number of all professionals with an active position at this company listed on their LinkedIn member profile
  • % of change in "All Employees" for trailing 12 months
  • Total number of employees in defined persona
  • % change in number of employees in defined persona over trailing 12 months
  • Total number of open jobs in defined persona
  • Unique number of professionals with an active position at this company listed on their LinkedIn profile that match the “Persona” filter criteria and whose profile was viewed and/or saved as lead in the past 12 months
  • Unique number of professionals with an active position at this company listed on their LinkedIn profile that match the “Persona” filter criteria and who received an InMail and/or connection request in the past 12 months
  • Unique number of professionals with an active position at this company listed on their LinkedIn profile that match the “Persona” filter criteria and who accepted an InMail and/or connection request in the past 12 months
  • Industry classification based on LinkedIn Industry Taxonomy
  • Minimum and maximum range of annual revenue estimate in USD
  • Annual revenue estimate in USD

Headcount growth in trailing 3, 6, 12, or 24 months

LinkedIn Sales Insights used to provide tons of useful info!

In the same announcement, LinkedIn hinted at plans to amp up Sales Navigator, suggesting it will soon provide the same or similar data that Sales Insights once did.

But how soon? What info will be available in Sales Navigator? And what guarantees that LinkedIn won't sunset Sales Navigator too? 🤔

Mmmh… we doubt that! All valid questions—because, let’s be honest, it’s hard not to feel a bit uneasy with all this uncertainty. 🤷

The truth is, you can't just count on LinkedIn to fully replace the tool or promise that Sales Navigator won't be next on the chopping block…

To deal with LinkedIn Sales Insights being sunset, you must explore more reliable and consistent third-party solutions. That’s where Bright Data’s LinkedIn Sales Insights alternatives come in! 🚀

Top 3 LinkedIn Sales Insights Alternatives

Bright Data stands tall as a leader in the realms of proxies, scraping automation, and data services. It offers top-notch tools and all-in-one services to fully replace LinkedIn Sales Insights, so you can forget about its sunset and move forward.

👇 Dive into the best LinkedIn Sales Insights alternatives from Bright Data! 👇

Use a LinkedIn Scraper API

LinkedIn Scraper API lets you seamlessly retrieve public LinkedIn data in various formats through simple API calls while bypassing anti-bot measures. This solution gives you full control, flexibility, and scalability without the headache of managing infrastructure, proxy servers, or getting blocked.

Here’s a breakdown of the LinkedIn scraping APIs that Bright Data offers:

  • LinkedIn Company Scraper: Gather essential LinkedIn company data, including name, ID, location, follower count, organization type, founding year, and more.

  • LinkedIn Jobs Scraper: Scrape LinkedIn job postings and capture details like URL, posting ID, job title, company name, job location, summary, employment type, and beyond.

  • LinkedIn Profiles Scraper: Collect public LinkedIn profile data, such as name, ID, city, current position, about section, posts, education, avatar, followers, and much more.

FYI, the LinkedIn Scraper API ranked #1 in the list of the best 10 LinkedIn scraping tools! 1️⃣

Develop a Custom Scraping Script

An effective alternative to Sales Insights is to build a custom scraping script to grab the same juicy details you used to get from the LinkedIn tool. If you’ve never heard that term before, web scraping is the process of programmatically extracting data from web pages.

The plan? Implement a custom script in Python, JavaScript, or your favorite programming language to:

  1. Connect to the LinkedIn company page
  2. Parse its HTML
  3. Extract the data of interest
  4. Export it to a useful format like CSV or JSON

For a step-by-step tutorial, check out our article on how to scrape LinkedIn.

But a heads-up—LinkedIn plays hardball with its public data and could easily block your IP if you make too many automated requests. Avoid that headache by integrating LinkedIn proxies into your script. These hide your identity behind genuine, rotating IPs from servers in over 195 countries 🌍.

And if you want to level up your LinkedIn scraping game, consider adopting Scraping Browser. This anti-fingerprinting, scalable, CAPTCHA auto-solver, cloud browser integrates seamlessly with any browser automation tool like Puppeteer, Selenium, or Playwright.

Buy a LinkedIn Dataset

If APIs and custom scripts aren’t your jam, why not skip the coding and go straight for the data? That’s exactly what LinkedIn datasets are all about! 💡

Think of a dataset as a ready-made package of data, like a Fortnite chest with all the data of interest.

All the LinkedIn data you need is in that chest! Bright Data offers specialized LinkedIn datasets that give you a complete overview of all public data listings on LinkedIn—perfect for making smart business moves. That's what you can get:

With these datasets, you can enjoy a 360-degree view of professionals, companies, and job postings, complete with names, experiences, education, titles, skills, and beyond. Use this goldmine of information to fully replace LinkedIn Sales Insights. 🔥

Want some proof? Download a free LinkedIn data sample and check the quality of these datasets yourself!

Final Thoughts

LinkedIn Sales Insights will officially be retired on December 31, 2024, which means it's time to say goodbye to all the invaluable company data insights it once provided. LinkedIn might be ramping up Sales Navigator to fill the gap, but who knows if it’ll ever offer the same level of service? 🤔

The solution? Third-party Sales Insights alternatives like LinkedIn scraping APIs, datasets, and proxies offered by Bright Data—a top dog in web scraping and data services!

Break free from the whims of corporate decisions and join our mission to keep the Web a public space for everyone, everywhere, anytime.

Until next time, keep exploring the Internet with freedom! 🌐


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