The research firm’s latest report also provides advice for technology suppliers that they can use to improve their vulnerability management strategy.
The IDC “Worldwide Device Vulnerability Management Market Shares, 2023”* report is out, and we’re excited to share that Tenable has once again been ranked #1 in market share for the sixth year in a row. We’re proud of this recognition, but even more, we’re honored to continue helping security professionals in the industry take control of their organization’s vulnerabilities and exposures.
In a year marked by new challenges and rapid evolution in the cybersecurity space, we believe this achievement underscores our commitment to staying ahead of threats. With 29% of the total market share and 13.6% revenue growth, Tenable continues to lead the charge in shaping the future of vulnerability management. But more importantly, we’re innovating to ensure that you have the tools you need to protect your most critical assets in today’s complex landscape.
According to IDC, the device vulnerability management (DVM) market is evolving rapidly. What was once a focus solely on identifying and prioritizing vulnerabilities is now expanding to include broader exposure management. This shift reflects the growing need to address not just individual vulnerabilities but the entire ecosystem of potential risks, from misconfigurations to identity exposures.
At Tenable, we anticipated this evolution. That’s why our Tenable One Exposure Management Platform goes beyond vulnerability management to provide you with an all-inclusive view of your risk posture. From IT to IoT/OT devices, cloud resources and identity systems, Tenable One gives you the insights needed to understand where your exposures lie and, more importantly, how to address them effectively.
One of the key takeaways from the 2023 IDC report is the increased importance of artificial intelligence (AI) and automation in vulnerability management. As attack surfaces grow and threats become more sophisticated, manual processes simply can’t keep up. IDC recommends that vendors focus on automating remediation workflows and leveraging AI to enhance threat detection and prioritization.
Tenable is leading the way in this area with our ExposureAI capabilities within the Tenable One platform. Using generative AI, ExposureAI enables you to ask natural language questions, receive summaries of vulnerabilities and get actionable remediation guidance. This game-changing feature helps you not only identify risks but also understand the best path to mitigation — quickly and efficiently.
We’ve also introduced Vulnerability Intelligence, a dynamic capability that analyzes vulnerability data from over 50 trillion data points, vetted by our researchers. This ensures that your team stays ahead of emerging threats, helping you take proactive steps to mitigate potential exposures before they escalate.
Tenable is also doubling down on making remediation easier. With the recently released Exposure Response feature, security teams can create risk-based campaigns to track remediation progress. By focusing on trends in your risk posture, you can prioritize the most critical actions and ensure that vulnerabilities are addressed before they can be exploited.
Tenable’s commitment to staying ahead of industry trends extends beyond traditional device vulnerability management. We’ve strategically expanded our capabilities in cloud security through the acquisitions of Ermetic and Eureka Security, which strengthen our cloud-native application protection platform (CNAPP) offerings. As cloud environments become more integral to modern infrastructures, these acquisitions enable us to provide you with comprehensive cloud security solutions.
The cybersecurity landscape is more complex than ever, but with Tenable by your side, you’re equipped to face those challenges head-on. Whether you’re focused on traditional IT infrastructure, cloud environments or emerging technologies like AI, our solutions provide you with the visibility, intelligence and automation you need to stay one step ahead of attackers.
As we celebrate another year at the top, we remain focused on helping you navigate this ever-evolving space. Together, we’re building a more secure future.
For more insights from the IDC Market Shares 2023* report and to learn how Tenable can help you strengthen your vulnerability management strategy, check out the full report here.
*(doc #US51417424, July 2024)
Brittany Isaacs is a Product Marketing Manager at Tenable, with primary responsibility for shaping messaging, positioning and devising go-to-market plans for Tenable Security Center and Tenable Vulnerability Management. She uses her extensive experience in product and strategic marketing across various industries to help strengthen the vulnerability management story. Before joining Tenable, Brittany held roles as a Product Marketing Manager at Availity and ISC2, where she played a pivotal role in elevating market awareness and driving demand for their cybersecurity certification suite.